UMVR stands for Union des Maisons de Vins du Rhône, a professional association representing the Wine Négociants of the Rhône Valley.
The President of the Union is Etienne Maffre; members include some of the Rhône Valley’s largest, most prestigious wine houses.
Did you know?
69 companies employing a total of 1,640 staff;
Turnover is over €925 million, 31% of which comes from export.
More facts and figures:
90% of members are SMEs,
60% with organic certification;
99% are active on the export market;
UMVR members sell 327 million bottles of Rhône Valley AOP/IGP wine, making up 45% of total Rhône Valley AOC wine sales.
Of the remainder, 34% is sold directly by producers and 19% by négociants in other parts of France and worldwide.